The Role of Augmented Reality in Retail
How augmented reality is enhancing the shopping experience for customers.
Published in Botify
Nov 11, 2024
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# The Role of Augmented Reality in Retail
Augmented reality (AR) is enhancing customer experiences by allowing them to visualize products in real life before purchase.
## AR in Retail
- Virtual try-on features for clothing and accessories
- AR-based product demos
- Enhanced in-store navigation